The Legal Services Market: Move to the Future

2018-02-23

KYIV - February 23, 2018. For the fourteenth year in a row, the Ukrainian Bar Association holds the Annual Legal Forum "Development of the Legal Services Market in Ukraine" - the largest and most authoritative event that offers valuable and up-to-date information on the development of the legal market of the country, and also serves as a great platform for establishing useful business contacts.

The forum gathered managers and partners of law firms - from small entities to recognized sharks of legal market, successful lawyers and practitioners, business development directors and, in general, anyone interested in the development of the country's legal market.

The forum started with the welcoming speech by Andriy Stelmashchuk, the UBA President, the Minister of Justice of Ukraine Pavlo Petrenko and the representative of the Forum's General Partner Sergiy Boyarchukov, Managing Partner of Alekseev, Boyarchukov & Partners.

The UBA President welcomed the guests and highlighted the main topic of the forum - the future of legal business in its various manifestations, announced new formats of the event and thanked the partners of the forum - law firms "Alekseev, Boyarchukov & Partners" and MORIS GROUP.

Minister Pavlo Petrenko said that without a fair and efficient legal system the state will not succeed, and this system is being built together by the state and the legal community.

Then Armen Khachaturian, senior partner at Asters took the word to present a special report on "Back to the Future: the factor of modernity in the legal business". The speaker tried to predict who will be a lawyer of the future and which business development strategies should be chosen by law firms. The future - for technological, marketing, technocratic thinkers, for artificial intelligence and roboticism to unload junior and middle level associates, reduce the price of services. Also, in the future, according to the speaker, full replacement of the lawyer with artificial intelligence is possible. Finally, he advised "not to allow the past to dictate the future, but to make sure that the future determines the present."

The first session of the forum was devoted to the peculiarities of generational relations, moderated by Iryna Khymchak, partner at BeCentric communication and marketing group. The session began with a report by Tatiana Benko, partner of Legal Marketing Solutions, on the topic: Paradoxes of Relationships, which became the theme of panel discussion between executives of law firms - Oksana Voynarovska, partner at Vasil Kisil & Partners, Timur Bondarev, managing partner at Arzinger, and Mykola Stetsenko, managing partner at AVELLUM.

The leaders of law firms discussed the vision of the future from the standpoint of the fundamentals of legal profession - human resources, shared ideas on finding, retaining and motivating staff and whose interestsd be in priority - the company's or worker's?

The speakers shared their experience in different statuses and views on the problem of generations, about coaching styles. Mr Stetsenko expressed the opinion that excessive attention to the education of young employees can create the illusion of clients that they are less important. Timur Bondariev supported the idea of ​​delegation, effective communication and collaboration, and Oksana Voynarovska noted that only by becoming a "right" person you can attract "right" people.

After a coffee break, the experts focused on customer relations. Among the participants of the discussion were: Yulia Zorina, head of the legal support of projects, international operations and complex agreements at the legal department of Alfa-Bank Ukraine, Mikhailo Ilyashev, managing partner at Ilyashev & Partners, Inna Kasinyuk, head of legal at the CIS and Ukraine cluster at the Novartis Pharma Servise AG representative office in Ukraine, Katerina Kokot, head of legal at Apostera GmbH, Rodion Tesla, legal counsel of Myronivsky Hliboproduct PJSC, and Vyacheslav Yakymchuk, partner at Baker McKenzie. The session was moderated by Iryna Nikitina, Strategic and Development Consultant.

What exactly determines the regional or national status of the company: client portfolio, geography of offices or business model? Scale models: partnership or outsourcing, representation or own independent office? By what criteria does the client choose a legal counsel? The participants of the third session were looking for answers to these questions: Margarita Karpenko, managing partner of DLA Piper, Konstantin Likarchuk, managing partner of Kinstellar Kyiv, Sergiy Popov, partner of KPMG Law Ukraine, Tetyana Havrysh, managing partner of ILF, and Oleksiy Soshenko, managing partner at Redcliffe Partners.

During the lunch a special guest Myroslav Marinovich, human rights activist, journalist, vice rector on appointment and mission of the Ukrainian Catholic University - invited guests to consider basic, fundamental ethical principles of doing business, to think about values ​​out of time.

Why and how are the lawyers mistaken and how to draw conclusions from mistakes, participants discussed during session 5 under the supervision of Aminat Suleymanova, managing partner of AGA Partners. Their experience of failures and fiasco were shared by Oleksiy Didkovsky, managing partner at Asters, Valentin Zagariya, managing partner at Spenser & Kauffmann, and Oleg Malskyy, partner at Eterna Law. These successful and well-known people were not afraid of reputational risks - they talked about their defeats and, most importantly, about the experience they gained.

Do you wonder why successful lawyers quit legal practice and switch to public service? What motivates urge them - altruism or a political outlook? The guests of the forum had the opportunity to hear the first hand answers - from the lawyers who changed their freedom of private practice onto strictly regulated positions of civil servants.

Under the moderation of Oleksiy Reznikov, deputy head of the Kyiv city state administration, Andriy Vyshnevsky, head of the "Tomorrow's Lawyer" Program, former Deputy Minister of Justice Oleksandra Pavlenko, managing partner at Pavlenko Legal Group, ex-First Deputy Minister of Health, Tetyana Kozachenko, lawyer, president of Capital law firm, ex-director of the lustration department of the Ministry of Justice, and Yevhen Korniychuk, former deputy minister of justice, shared their thoughts what prompted them to switch to  civil service.

 

The Forum would not miss issues related to Legal Tech. On the peculiarities of the application of the latest technologies in the legal business talked Mykyta Polatayko, IT practice coordinator at Sayenko Kharenko, Nikita Pidgayniy, CEO of Bot & Partners Law Firm, Yuriy Zaremba, CEO at AxDraft, Pavlo Rizhiy, Innovation Manager at Philip Morris Ukraine, Oleksandr Sarapin, Executive Director, Chairman of the Board at "Pravo.ru", and Dima Gadomsky, CEO at Axon Partners.

The last session of the forum was conducted in a form of interview with Valentina Danishevska, Chair of the Supreme Court. Oleg Makarov, partner at Vasil Kisil & Partners was the one to ask questions. The subject of discussion was judicial reform, a new generation of judges and the future.

The UBA expresses its gratitude to all the speakers, participants, guests, partners and informational partners who participated in our event.

We are grateful to the exclusive general partner of the event - "Alekseev, Boyarchukov & Partners", and the partner - MORIS GROUP for the strong support in the organization of the Annual Legal Forum "Development of the Legal Services Market in Ukraine - 2018".

Join the Ukrainian Bar Association. The announcement of upcoming events can be found on the UBA website and on the Facebook page.

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